The Dieline’s Andrew Gibbs discusses the importance of package design, the history of The Dieline, and what he sees as the positive role that brands play in people’s lives. Andrew Gibbs saw a great need for daily package design inspiration for his own work, and founded The Dieline in 2007. It quickly became the most read package design website in the world. Its purpose is to define and promote the world’s best packaging design, and provide a place where the package design community can review, critique and stay informed of the latest industry trends and design projects being created in the field.
The Optimist, an award-winning wine bottle design created by Greg Bennett has been selected by The Dieline as a 1 of just 100 top package designs worldwide to represent the best product packaging of the year. I Love this minimalistic wine label design. Is the glass half empty or half full? Once you tilt the bottle to pour the wine the graphic shows the full glass.